Our Vision
Brindisi, a positive energy destination.
To choose, to return to, stay in and change.
The Pillars of Our Manifesto
GENERATIVE TALENT
The human force behind transformation.
We attract, reactivate and grow talent, creating the conditions for different people to choose the territory as a place to live, return to or actively contribute to its development.
We attract, reactivate and grow talent, creating the conditions for different people to choose the territory as a place to live, return to or actively contribute to its development.
OPPORTUNITIES TO STAY
Growth, skills and employment for the right to stay.
We create opportunities for personal and professional growth through training, empowerment and connections to employment, so that building one's future in Southern Italy can be a real choice.
We create opportunities for personal and professional growth through training, empowerment and connections to employment, so that building one's future in Southern Italy can be a real choice.
DESTINATION FOR CHANGE
A destination that changes and tells the story of change.
Culture, creativity and place marketing make transformation visible, activate places and communities, and strengthen the attractiveness of a contemporary, open territory.
Culture, creativity and place marketing make transformation visible, activate places and communities, and strengthen the attractiveness of a contemporary, open territory.
POSITIVE ENERGY
The value we generate and put back into circulation.
We build alliances and test new policy and co-responsibility models so that the human, economic and energy value generated in the territory produces shared benefits for the community.
We build alliances and test new policy and co-responsibility models so that the human, economic and energy value generated in the territory produces shared benefits for the community.
Why We Do it
People’s talent, the home we choose and the future of the planet are deeply connected.
Building this destination is our shared responsibility.
For a just transition that leaves no one behind.
One governance, multiple tools
We translate this new idea of destination into programmes and tools that bring together destination management, talent attraction, human capital development, empowerment and shared territorial responsibility, under one common governance.
DESTINATION FOR CHANGE
It makes the transformation of the territory visible and attractive through destination management and marketing, culture, creativity, events, placemaking and regeneration.
JUST MOVE
It attracts and connects talent, new residents and people who choose to return, stay or contribute. It brings together talent attraction, welcoming initiatives, residencies and community building.
JUST QUARTER
It strengthens human capital and creates opportunities to stay through skills development, training, empowerment, connections with businesses, and support for employment and professional growth.
PUOI
Empowerment pathways that help people, particularly young people experiencing disadvantage, recognise their potential, develop transferable skills and build new personal and professional opportunities.
JUST VALLEY
It connects institutions, businesses and the Third Sector to turn the value generated by the energy transition into resources, opportunities and shared impact for the territory.
SEA QUARTER
A social business and physical infrastructure designed to help implement the Foundation’s strategy by hosting talent, training, events and activities connected to its different programmes.